Friday, December 5, 2008

Save Budget On Offshore SEO

While planning your website promotion budget, consider entrusting site promotion to an offshore SEO. Why?

First off, you don’t have to share your data. Offshore SEOs are given facts and area to work in. They start link building and PR gaining, produce their own content and further promote your site.

Then, as promotion is a very long process (Page Rank update is oh-so-long), you only have to pay once, no pay-per-day or something. Plus, you take some load off your shoulders by minimizing management activities in this sphere. The process is being carried out, don’t worry.

One more thing is that management of their work can be carried out simultaneously with other activities. Checking pages and text is easy and requires almost no QA, analysis or testing. The easiest way to check the competence of your offshore SEO is just to type in your keywords into Google (Yahoo, MSN, Ask) searchbox. If you see your website on the first position of the first results page, or if your website is closer to the top than it was a week ago, you must be sure – your SEO does perform well!

It’s low-risky. Offshore developers don’t operate with software that is directly connected with your time, money or data. In most cases all they have is the data that you have provided them with – no unnecessary questions, no possibility of information leakage.

The final point is, offshore SEO is… well, cheap. Any outsourcing development is cheap, but outsourcing SEO works is even better than cheap. In some cases you might save 40-80% of your project budget.

Co-author: Igor Balkin

Igor Balkin and Alexander Bogoslav work at Dana-net.com, an outsourcing software development company headquartered in Plymouth, Minnesota, USA, with wholly owned development sites in Russia and Eastern Europe. The company offers cost effective offshore outsourcing solutions and custom software development services.